Amazon to buy podcast maker Wondery

ANASTASIA ZYG


Amazon Echo Dot speaker

CNBC | Richard Washington

Amazon announced Wednesday that it’s acquiring podcasting company Wondery, expanding its catalog of original audio content.

As part of the deal, Wondery will join Amazon Music, the e-commerce giant’s music streaming business. Amazon Music in September added podcasts to its platform, looking to carve out a share of the increasingly competitive podcasting market, in which Spotify, Apple and others have gained ground.

Terms of the deal weren’t disclosed. Representatives from Amazon didn’t immediately respond to a request for comment.

Speculation of the deal had been building since earlier this month, when The Wall Street Journal reported Amazon was in talks to acquire the podcaster. Bloomberg reported in September that Wondery was exploring a sale.



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